FPF Training: Beyond the Basics of Online Advertising

Going beyond the fundamentals of online advertising, this session provides an in-depth examination of the online advertising ecosystem focusing on a variety of topics, including mobile platforms, consent frameworks, analytics, and the technologies behind them. We will also explore the challenges affecting the future of online advertising, including deprecation of third-party cookies, platform requirements related to tracking, and key laws and regulations shaping the ad tech sector, as well as technologies developed to address user and legal requirements globally.

This training will be a live virtual session.

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